Web Developer / Designer Job description sample
This Web Developer / Designer Job description sample can assist in your creating a job application that will attract job candidates who are qualified for the job. Feel free to revise this job description to meet your specific job duties and job requirements.
Job Title: Web Developer / Designer
Web Developer / Designer
We have included these two roles together, but from a technical point-of-view they are quite different. A web developer is a more technical “back-end” role involving systems design, integration of systems through APIs (application programming interfaces) and, of course coding using different systems like C++, PHP and Microsoft’s .Net accessing different databases. A web designer involves creativity in designing and implementing the “front-end” user experiences of web sites and apps but also with technical proficiency in XHTML and CSS (Cascading Style Sheets).
If an organisation is fortunate the skills may be combined. The Web Developer is typically responsible for maintaining the mobile and desktop websites and intranet, supporting end-users though training and documentation,writing code to develop online forms or plug-ins and being the ‘technical guru’ to fix any bugs or manage upgrades. The Web Designer is typically focussed on branding, designing landing pages, templates, landing pages, designing email templates, marketing headers, banners and associated advertising pages and perhaps updating content.
With the shift to social media marketing, it is clear from the job descriptions and adverts that these roles are expected to deliver more than this! These roles will also be involved in designing apps, content management, integrating systems and technologies across CRM systems, Twitter, Facebook, LinkedIn, using analytics for tracking, and customer insight to understand the customer journey… the list could go on. Some roles have now moved from the back-office to being more ‘front-of-house’, liaising with Agencies, the Research Team, Social Media and other departments.
The variation on the job titles include: Web Developer (Plus discipline i.e. PHP, HTML, JAVA), Creative Web Developer/Designer, Designer (Plus specialism), Print and Web Designer, Digital Creative Strategist, Digital Designer (plus specialism ie Flash) and Digital Graphic Designer.
- Junior roles within the team
The more junior roles include Junior + Job titles above, Junior Front End Developer, Ecommerce Web Developer, Junior User Experience Developer, Junior Mid-Weight Developer and Lead Creative Designer/Developer and Middleweight Designer/Developer.
- Industry sector
5. Client/Agency side
6. Summary/Scope of role
7. Main Duties /Areas of responsibility
- Responsible for the design and maintaining the website, intranet and ecommerce platforms.
- Design email templates in line with best practice.
- Liaise closely with the Social Media team to ensure platforms are fully optimised.
- Gather user requirements layout to design relevant pages across different platforms, using customer.
- Communicate project progress to key stakeholders.
- Ensure design is in line with the user experience, usability and best practice.
- Key in developing systems, interfaces and integrating new technologies.
- Ensure all platforms are mobile optimised.
- Produce QRcodes and associated landing pages.
- Liaise with Agencies for new technologies i.e. apps.
- Produce designs for social media pages i.e. Facebook, LinkedIn.
- To work with APIS to integrate systems and data.
- Responsible for bug fixing and problem solving, to ensure optimum customer experience.
- Manage upgrades and patches.
- Manage user acceptance testing and browser compatibility optimisation.
- Ensure content is in line with brand guidelines (for some Design roles).
- Create and maintain online assets in line with brand.
- Monitor and support performance.
- Some roles ask for copywriting experience in the more design-focussed roles.
8. Person Spec: Skills and Experience
It varies across roles to the skills/experience which are set as desirable and essential.
- Work to tight deadline dates.
- Dynamic and positive attitude!
- Passionate about web development and tools/ systems.
- Communication skills.
- Project management skills.
- Excellent design skills and creative skills. (Web Designer).
HTML, CSS , Flash Photoshop and Dreamweaver. (Typically for designers, but varies across roles).
Knowledge of Linux, NGinx and Apache (varies across roles).
Knowledge of Ecommerce web applications and open source platforms (varies across roles).
- Experience of mobile application development frameworks and technologyHTML, CSS ,flash Photoshop and Dreamweaver. (varies across roles).
- Knowledge and application of W3C web standards.
- Understanding of browser compatibility issues.
- Experience of maintaining and testing online platforms and interfacing systems (some roles).
- Background in particular sector (Retail, FMCG) some roles.
- Demonstrate experience of producing documentation and bug fixing methods.
- Understanding of usability techniques.
- Some Web Designer roles ask for an understanding of animation, illustration, presentation and publishing applications (Dreamweaver, Photoshop, Indesign etc)
- Understanding of SEO.
- Understanding of design principles for the design focused roles (colour, layout etc)
- Some roles ask for WordPress and experience of open source systems.
- Understanding of website accessibility.
- Experience in web development.
9. Core Competencies
These tend to be required for public sector roles and private companies can interview candidates based on competencies. Some may include Leadership, Communication, Creativity, Project Management, Financial and Problem Solving.
10. Professional Qualifications and Associations
- 1 year experience for junior roles.
- 3-4 years experience in similar role, for a more senior role.
- Specific technical skills.